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Over 87% of people use search engines to obtain information on products they wish to purchase. Therefore, however big or small the company, it is essential to ensure one's website ranks highly in Google, using the strategic keywords actually used by users.
Soget's experience in the field of Search Engine Optimisation allows our customers to obtain new, optimised language versions of their website.
When translating websites, we localise all elements viewed exclusively by search engines, such as meta tags (titles, descriptions, keywords, etc.), alt tags (image descriptions), links and anchor texts. This phase is conducted before translating the Html pages, thus enabling the effectiveness of keywords, their ranking significance, and their compliance with marketing objectives to be assessed in advance.
Selecting and translating the main keywords of every web page in advance means being able to improve the translation process, using said keywords appropriately and, if necessary, increasing their repetitiveness during the translation and localisation phase.
The recurrence of keywords is an important optimisation factor. To this end, the translator must make the necessary editing adjustments in order to enable the recurrent use of such words.
Advanced, innovative website translation and localisation technologies, together with excellent work standards, top professional skills and an all-round expertise in our field, have given us a competitive edge on the market and have earned us the appreciation of our customers for the quality of the results achieved.
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